Big G Halloween
In addition to its popular “monster” cereal series (Frankenberry, Count Chocula and Boo Berry), General Mills asked BAKER to design a national Halloween promotion for four of their other popular kid cereals.
United by the spooky fence and bats as well as the dramatic lighting of the characters, these seasonal packages are a great addition to the General Mills lineup.
The back panels give kids a pumpkin stencil that is character-focused based on the variety. Spooky fun for everyone!
